People Angered by Free U2 Album in Their iTunes Music Library

Think of how ridiculous that is. I’ll type it again: People Angered by Free U2 Album in Their iTunes Music Library.

I guess this comes under the category of ‘first world problems'(?)

In summary, Apple paid U2 $100 Million to put U2’s latest album ‘Songs of Innocence’ into every existing iTunes account for free.

A brilliant promotion if you ask me, for both Apple and U2, especially to boost the tour for this new album. Regarding the uproar, at least it’s an obvious lesson that Apple needs to change the format of such a promotion, if done in the future with any other albums, to simply be an option. A little pop up messages states: ‘There’s a new free album available, click here to find out more’

I hope Saturday Night Live does a skit about people being angered about being given something for free. This came just in time for the 2014 fall season of SNL.

by Steven Cravis